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Ariana Grande drops Scooter Braun as her manager: report

  2024-03-19 pagesixAlix Breeden44290
Introduction

Ariana Grande has dropped her longtime manager, Scooter Braun, Billboard reported Monday.The singer’s decision to sever

Ariana Grande dro<i></i>ps Scooter Braun as her manager: report

Ariana Grande has dropped her longtime manager, Scooter Braun, Billboard reported Monday.

The singer’s decision to sever professional ties with Braun and his company, SB Projects, comes 10 years after she first signed on.

Grande’s musical career kicked off in 2013 with the release of her debut album, “Yours Truly.” Since then, she has released five more albums.

However, after the reports surfaced, a source told Pvnew that Braun and Grande are currently working together.

Pvnew has also reached out to both of their reps for comment but did not immediately hear back.

Ariana Grande, Scooter Braun and Demi Lovato

Ariana Grande has reportedly parted ways with longtime manager Scooter Braun. Instagram
ariana grande
Grande and Braun have worked together since 2013. arianagrande/instagram

Grande’s alleged separation from Braun may come as a shock as the singer, 30, recently announced via Instagram that she was releasing a deluxe 10th-anniversary edition of “Yours Truly” on Aug. 25.

On top of that, just a few hours ago, Pvnew confirmed that Demi Lovato had also made the decision to drop Braun last month.

The “Sorry, Not Sorry” singer — who has been releasing the rock version of many of her songs — has yet to find new management.

Demi Lovato and Scooter Braun
The news comes after Pvnew confirmed Demi Lovato had also split from Braun and SB Projects last month. ddlovato//instagram

Additionally, on Friday, it was rumored that Justin Bieber and Braun — who have worked together since Bieber’s musical debut in 2006 — were parting ways.

However, reps for the “Baby” singer and Braun, 42, were quick to shut down the reports.

This sudden exodus from Braun’s management comes after he famously butted heads with Taylor Swift in June 2019 after buying the “All Too Well” singer’s master recordings.

The ongoing feud resulted in Braun selling the masters for more than $300 million in 2020 and Swift, 33, vowing to re-record her first six albums — which she has already begun to deliver on.

Scooter Braun and Justin Bieber
Rumors surfaced last week that Justin Bieber, another longtime client of Braun’s, had ended their relationship but reps for the pair have denied the claims. Kevin Mazur/Getty Images for YouTube Originals

Soon after Braun’s purchase, Swift herself slammed Braun for the purchase, saying that she was “grossed out” by it.

“Scooter has stripped me of my life’s work, that I wasn’t given an opportunity to buy,” she began in a Tumblr post.

“Essentially, my musical legacy is about to lie in the hands of someone who tried to dismantle it,” she continued. “For years I asked, pleaded for a chance to own my work. Instead, I was given an opportunity to sign back up to Big Machine Records and ‘earn’ one album back at a time, one for every new one I turned in.”

Taylor Swift
Braun is known for famously feuding with Taylor Swift after he purchased the “Blank Space” singer’s master recordings in 2019. MICHAEL TRAN/AFP via Getty Images

In September 2022, Braun spoke out about the “important lesson” he learned after purchasing Swift’s master recordings.

“The regret I have there is that I made the assumption that everyone — once the deal was done — was going to have a conversation with me, see my intent, see my character and say, ‘Great, let’s be in business together,’ and I made that assumption with people that I didn’t know.” he said while on NPR’s “The Limits with Jay Williams” podcast.

“And I learned an important lesson from that: that I can never make that assumption again. I can’t put myself in a place of, you know, arrogance to think that someone would just be willing to have a conversation and be excited to work with me.”

(By/Alix Breeden)
 
 
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