Sony Electronics and Olivia Rodrigo have announced the release of “linkBuds S x Olivia Rodrigo,” designed and tuned in collaboration with the three-time Grammy-winning singer-songwriter.
based on Sony’s linkBuds S noise-canceling wireless headphones, the new limited edition linkBuds S x Olivia Rodrigo feature Custom EQs (special equalizers) have tuned by Olivia and her producer Daniel Nigro for optimal listening. They come in a violet marble pattern styled by Rodrigo. When designing the headphones, Rodrigo chose an environmentally conscious design using factory recovered plastic, reclaimed water bottles, and recycled plastic materials from automobile parts.
Her second album, “Guts,” debuted at No. 1 earlier this month.
“I’m so excited that I got to design a limited edition linkBuds S in the color violet. The sound is incredible and I can’t wait for my fans to experience ‘Guts’ in this way,” says Rodrigo.
“These headphones are meant to deliver a listening experience that is a personal extension of Olivia Rodrigo’s creative intent and unique sound,” says Hiroshi Nakamura, Head of Personal Entertainment Business Unit, Sony Corporation. “As a company that puts creator vision over everything, Sony aims to connect artists with their fans in innovative ways. Olivia’s authenticity and commitment to her fanbase is one we wanted to honor with this amazing linkBuds S partnership.”
“This collaboration between Olivia Rodrigo and Sony is focused on engaging Olivia’s fanbase and releasing a product that provides a truly unique listening experience for her music. This is the first time we have worked with an artist to this extent of product creation and we can’t wait for fans to be able to Listen Like Olivia” –Jordy Freed, Director, Brand & Business Development, Personal Entertainment Business, Sony Corp of America
