It’s on to the next one for Michael Rubin…
Fresh off of hosting his starry Fourth of July “white party” at his Hamptons mansion, the sports apparel mogul will throw another major bash in Las Vegas on Saturday, we hear.
Rubin’s Fanatics brand and the National Basketball Players Association are teaming up for the Summer Players Party at Tao Nightclub.
Rapper Lil Baby will headline performances at the party, nightlife sources tell us.
Guests expected include comedian Kevin Hart, 76ers center Joel Embiid and rapper Meek Mill, plus top draft picks Victor Wembanyama, Brandon Miller and Scoot Henderson and most of the rookies from the NBA’s summer league.
Guests at Rubin’s Hamptons party, we reported, included Tom Brady, Kim Kardashian, Leonard DiCaprio, Justin Bieber, Kylie Jenner, Jennifer Lopez and Ben Affleck, and Jay Z and Beyoncé, among many more.
Lil Baby on Thursday night was set to release a secret single, sources told us, called “Merch Madness,” as an ode to Rubin’s recent charity campaign, the Merch Madness Fan Gear Giveaway.
The initiative last month donated 300,000 pieces of sports apparel to an estimated 100,000 underserved families — and had support from celebs and athletes including Lil Baby, Brady and Meek, as well as A$AP Ferg, Odell Beckham Jr., DJ Khaled, Russell Wilson, Eli Manning and Donovan Mitchell, among others.
Lil Baby’s tune was set to drop at midnight, along with a video with footage from the event that took place in 30 cities at various sports stadiums.
