Dana White, chief executive of UFC, is one of the stars of the new Roku original docuseries “Fight Inc.: Inside the UFC,” touted as an “unprecedented” insider’s look at the company, marking its 30th anniversary.
Earlier this month, White — a well-known supporter of Donald Trump — played a starring role in different production: Trump’s first TikTok video. Following footage of the ex-president greeting fans at UFC 302 in Newark, N.J., on June 1, the video shows White with Trump backstage at the fight. “The president is now on TikTok,” White says. “It’s my honor,” says Trump.
White, in an interview with PvNew to promote Roku’s “Fight Inc.,” didn’t answer a question about why Trump — who is running again for U.S. president in 2024 against President Biden — is the best candidate for the office. Instead, he spoke about Trump as a longtime friend, going back to 2001 when Trump agreed to have UFC 30 hosted at the Trump Taj Mahal in Atlantic City.