French animation outfit Blue Spirit (the studio behind Netflix sensation “Blue Eye Samurai”) will introduced an in-house digital creation and development label under the moniker Blue Spirit Creative. Offering full-service creative and graphic development for features, series, ads and games, the creative label will be run by the Paris-based team behind Digital Banana, which Blue Spirit acquired last year.
“We can now offer a one-stop-shop,” says Blue Spirit CEO Olivier Lelardoux. “Whether in 2D, 3D, real-time engines or across hybrid models, we can guarantee it all through Blue Spirit Creative.”
The new label will launch with four development projects already in the pipeline – including two American brands – but for the most part will specialize in pan-European content. Across the pond, Blue Spirit will team with Ottawa-based studio Mercury Filmworks (“The Wonderful World of Mickey Mouse”) to launch Seraphim, targeting the US market with premium and adult skewing content.
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