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CBS Chief George Cheeks Talks Paramount Global Uncertainty, Traction for ‘Tracker’ and the Future of Broadcast TV

  2024-06-09 varietyCynthia Littleton45970
Introduction

Paramount Global has a strong future ahead of it and so does broadcast television, despite the uncertainty that has enve

CBS Chief George Cheeks Talks Paramount Global Uncertainty, Traction for ‘Tracker’ and the Future of Broadcast TV

Paramount Global has a strong future ahead of it and so does broadcast television, despite the uncertainty that has enveloped Hollywood in general and Paramount in particular. That was the message sent Thursday by CBS chief George Cheeks, who last month was also tapped as one of three CEOs to steer Paramount Global through a period that is sure to be challenging no matter what happens with the company.

Cheeks acknowledged the merger and sale activity that has swirled around Paramount Global for nearly nine months during his keynote address at PvNew‘s FYC Fest daylong conference held at West Hollywood’s 1 Hotel. But he also emphazied that the tri-part Office of the CEO, consisting of Paramount Pictures chief Brian Robbins and cable head Chris McCarthy, that was established after the ouster of Paramount Global CEO Bob Bakish has a long-term plan for running the company if the much-discussed transaction with David Ellison’s Skydance Media does not come to fruition.

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(By/Cynthia Littleton)
 
 
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