MTV veteran and Revolt TV alum Andy Schuon has been named president of AXS TV and HDNet Movies.
Schuon will oversee all aspects of AXS and HDNet, the cable channels founded by Mark Cuban and owned since 2019 by Leonard Asper’s Toronto-based Anthem Sports and Entertainment.
Schuon has a long history as a content executive in cable TV, media and music.
“Andy Schuon is a true trailblazer in this industry, and a driving force behind many definitive pop culture landmarks that have left an indelible impact throughout the world,” said Asper, who is president and CEO of Anthem. “His reputation as a legendary brand builder is well-earned, and his breadth of expertise will be vital in ushering in an important era for both AXS TV and HDNet Movies.”
Schuon co-founded Revolt Media and TV, Sean “Diddy” Combs’ independently owned music and television brand. Schuon also served as executive VP and general manager of Warner Bros. Records and executive VP, head of programming and production for MTV, MTV2 and VH1. In the latter position, he executive produced the VMAs and MTV Movie Awards in addition to creating the reality show “Rodman World Tour” featuring Dennis Rodman. Schuon was also behind the creation of “MTV Beach House,” one of MTV’s brand-defining events of the early 1990s. He also was a key player in the launch of MTV2.
Schuon has held a myriad of other positions throughout his career. He was chief digital officer and president of artist services for Ticketmaster and Live Nation; president of programming and marketing for CBS Radio; and founder and CEO of Pressplay, later known as Napster.
“Len Asper and I have been talking about the opportunity to leverage the reach of AXS TV and HDNet Movies for some time. I was thrilled when he asked me to lead these networks, and take them to new heights and new platforms,” Schuon said. “Connecting content, especially music related programming, with audiences has been my life’s work. At a time when music moves at the speed of social media, we are uniquely qualified to be the voice of record in the video presentation of music across all platforms.”
