Kovert Creative, a marketing, communications and entertainment firm, has appointed Rosy Baker to its talent team.
Baker will be based in the company’s Los Angeles office, where she will focus on building Kovert’s client roster. Kovert’s current roster features a range of talent including Jimmy Kimmel, Jack Black, Wanda Sykes, Amy Poehler, Colin Farrell, John Mulaney, Will Arnett, Dave Bautista, Tracy Morgan, MrBeast, Nathan Fielder, Sam Richardson, Dave Burd, Nicole Byer and Awkwafina, among many others.
Co-CEO Lewis Kay made a statement on the hiring of Baker.
“I have known Rosy for over ten years, so it’s exciting to finally have the opportunity to work together. After a tumultuous year in our industry, starting the year with good news is gratifying,” said Kay.
Previously, Baker worked at the entertainment PR firm Relevant for six years. She also worked at the tech startup Clubhouse beginning in 2021 and later worked at the brand marketing firm The A-List before returning to entertainment.
Baker started off more than ten years ago working in the publicity and awards department of FX Networks, contributing to several shows including “American Horror Story,” “Sons of Anarchy,” and “The Americans.”
Kovert Creative was founded in January 2016. The bi-coastal company focuses on brand communications, talent publicity and management, video and content development, event production, experiential marketing, and influencer and social media marketing, among other endeavors.
Kovert has collaborated with various prominent brands including Bloomberg Media, Microsoft, Xbox, Beam Suntory’s Maker’s Mark, Tres Generaciones, American Greetings, SmartLess Media, The Ringer and Jimmy Kimmel Live, among others.