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Donna Langley Presses for Optimism in Anxious Hollywood: ‘We Have to Be Believers’

  2024-06-25 varietyMatt Donnelly38960
Introduction

Donna Langley wants you to look on the bright side.NBCUniversal’s chief content officer underscored the need for optimis

Do<i></i>nna Langley Presses for Optimism in Anxious Hollywood: ‘We Have to Be Believers’

Donna Langley wants you to look on the bright side.

NBCUniversal’s chief content officer underscored the need for optimism in this troubled time in Hollywood – where austerity reigns, jobs are scarce and creatives are vexed by the approaching AI revolution.

“Everybody is talking about the doom and gloom of our industry, but we have to be believers,” Langley told legal legend Ken Ziffren on Friday, keynoting UCLA’s annual entertainment symposium.

The pair were specifically discussing the urgent dilemma in front of legacy media companies and tech giants – how to monetize streaming content as linear television and theatrical moviegoing continue to fall out of consumer favor.

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(By/Matt Donnelly)
 
 
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