In two strategic appointments as co-production becomes the order of the day, Secuoya Studios has launched a new European Sales and Global Co-Production Division, overseen by Brendan Fitzgerald, ex Sony Pictures Entertainment senior exec who joined Secuoya Studios as its CEO at the beginning of the year.
The Division’s first director will be María García-Castrillón, who has been named its Head of International Co-Productions. Former Grupo Boomerang TV’sCamino de Valcárcel has joined the division as an executive.
Announced on the eve of Conecta Fiction, the Europe-Americas co-production forum, the new division launch and first appointments come as the TV industry as a whole is turning to co-production to not only counteract spiralling production costs but also to retain IP ownership, building company asset value.
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