When taking on established animated franchises, you can’t just “listen to nostalgia,” according to Jeff Rowe, director of “Teenage Mutant Ninja Turtles: Mutant Mayhem.”
“That’s when things get stale,” he said during PvNew’s “Innovation and Inspiration in Global Animation” panel at Annecy Animation Festival, moderated by international editor Elsa Keslassy. Rowe was joined by “Transformers One” director Josh Cooley, “The Smurfs Movie” helmer Chris Miller and María Trénor, the director of “Rock Bottom.”
“It’s important to look at things with fresh eyes and ask, ‘Does this make sense? Does a man who was a sensei turning into a rat make sense?'” Rowe continued. “Our goal was to make a film that those who have never heard of ‘Ninja Turtles’ – or hated it and hated that the movie was even happening – were still able to enjoy.”
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