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Why Are Japanese Anime Films Enjoying Outsized Success in China? The Answer Is a Combination of Culture, Politics and the Past

  2024-06-13 varietyPatrick Frater21540
Introduction

Reminiscent of the outsized Chinese box office success once enjoyed by a certain genre of Hollywood movie – think “Expen

Why Are Japanese Anime Films Enjoying Outsized Success in China? The Answer Is a Combination of Culture, Politics and the Past

Reminiscent of the outsized Chinese box office success once enjoyed by a certain genre of Hollywood movie – think “Expendables 3,” Pacific Rim” and “Transformers: Age of Extinction” – some Japanese anime films are now earning more in China than they are in their native Japan.

Last year, “Suzume” (pictured above) earned $117 million in China, coming in ahead of the film’s $104 million total in Japan.

And this year, Oscar winner “The Boy and the Heron,” despite its late release in China, enjoyed Middle Kingdom gross revenues of $109 million, dwarfing that of Japan, where the film was received more tepidly and earned only $57 million.

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