For 2021 to date, global music streaming is up by a remarkable 25.9% from the same period in 2020, according to a new study of international music trends from MRC Data. The total amount of on-demand audio song streams from January through August of this year was 1.7 trillion, as opposed to 1.4 trillion during the first eight months of last year.
That’s one of many significant statistics in the new study, titled “Global Music & Chart Report: A Year in Review.” The release of the report coincides with the first anniversary of Billboard having instituted two new charts last year, the weekly Billboard Global 200 and its sister ranking, the Global Excl. U.S. chart, which, as the name suggests, lists the top songs in the world with the U.S. taken out of the equation.
Also included in the report are lists ranging from rankings of which songs have had the most international staying over the past 12 months to the individual countries that are experiencing the greatest music growth, as well as a look at why collaborations can be key to crossover between different nations.