Gina Girolamo, the well-respected exec who has headed up Alloy Entertainment’s TV division over the past several years, is departing in June, as her current contract expires. Girolamo most recently served as executive VP of television development and production at the shingle, where she has spent 12 years over two tours of duty. She plans to explore new opportunities in the business, eager to continue to stretch her producing muscles.
At Alloy, Girolamo worked closely with founder, chief creative officer and president Leslie Morgenstein. There’s no immediate word on Morgenstein’s plans for Alloy’s TV management structure as Girolamo departs. Alloy Entertainment has been a division of Warner Bros. Television Group since 2012.
“My 12 years working for Les at Alloy have been career-defining,” Girolamo said in a statement. “I am so proud of the incredible success we have shared together. While I am excited to discover my next adventure, I am going to miss all the brilliant people at this very special company. I loved working at Alloy so much, I did it twice (2010–2013, 2015–2024)! I am also going to miss all our talented partners at WBTV, as well as all the writers, actors, directors and executives I have had the privilege to work beside as the head of television. I look forward to reading and watching all the new Alloy content as a forever fan of the brand.”
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Girolamo’s oversight has included the hit thriller “You,” now in Season 5 Netflix; the recent new iteration of “Gossip Girl”; the “Pretty Little Liars” spinoff “Pretty Little Liars: Original Sin,” which returns to Max next month as “Pretty Little Liars: Summer School”; and The CW series including “The 100,” “Legacies,” and “The Originals.”
Girolamo returned to Alloy, which has found great success adapting book projects into films and TV series, in 2015 as senior VP of television, and was promoted to her current role in 2021. She initially joined Alloy to head up TV in 2010 and spent three years there before leaving in 2013 to serve as exec VP at Working Title Television and TV president at Wonderland Sound & Vision.
Morgenstein continue to oversee Alloy’s TV and film slates, as well as the creative and strategic mission of the company.
“Gina has been an invaluable member of the Alloy team and a big part of its success in television,” Morgenstein said in a statement. “Her taste and relationships are unparalleled. We will miss her and are eager to see what she does next.”
Before Alloy, she was a TV executive at NBC Universal, including stints as VP of comedy development at NBC and VP comedy at Universal Media Studios, and working on shows including “30 Rock” and “My Name Is Earl.”
