Divergent PR has announced that veteran publicist Ryan Langrehr, former U.S. Head of Awards at DDA, will join the independent outlet and that Christine Richardson has been promoted to Vice President.
Richardson, a veteran film publicist at Divergent, has successfully managed Oscar-winning campaigns for Jonathan Glazer’s “The Zone of Interest” and Darren Aronofsky’s “The Whale.” Her previous roles included working on documentary titles on Netflix, such as Yance Ford’s Oscar-nominated “Strong Island” and Martin Scorsese’s “Rolling Thunder Revue.” Before joining Divergent, she was the VP of National Publicity at Lionsgate, contributing to the campaign for Damien Chazelle’s best directing winner “La La Land.”
Langrehr is joining Divergent as director of publicity from DDA, where he was responsible for leading the U.S. awards team and managing the launches of films from both domestic and international film festivals. He has represented filmmakers globally and overseen numerous consumer campaigns for clients such as Amazon MGM Studios, HBO documentary Films, NEON, Netflix and Searchlight Pictures. Before his tenure at DDA, Langrehr held senior positions at Block-Korenbrot Public Relations, working on campaigns for “The Father,” which netted two Oscars for Anthony Hopkins and adapted screenplay, and at Fredell Pogodin & Associates, where he contributed to the campaigns for the “In the Fade” and the Oscar-winning international feature “The Salesman.”
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Josh Haroutunian, CEO of Divergent, expressed enthusiasm about the team’s expansion, stating, “I am excited to announce the expansion of Divergent with the addition of Ryan. His ability to launch films and shape the narratives of campaigns through impeccable media relationships make him an ideal addition to our team. Christine continues to be a cornerstone of our success; her breadth of experience across studio films, indies and documentaries has been crucial to our growth. Together, their expertise will strengthen our team and enhance our capabilities for clients.”
Founded by Haroutunian in 2018, Divergent has led campaigns for several Oscar winners, including “20 Days in Mariupol,” “Everything Everywhere All at Once,” “RRR,” “The Whale,” and “Drive My Car.”
