The Weeknd will present an immersive music special called “The Dawn FM Experience” on Amazon’s Prime video on Saturday, Feb. 26. According to the announcement, the special “expands the Weeknd’s latest album, ‘Dawn FM’ into a mesmerizing visual, creating a theatrical performance event that will envelope audiences in its unnerving and moody world.” The special will be available only to Prime members.
“I’m ecstatic to partner with Amazon topremiere the most elaborate live TV special I’ve ever done,” said Abel “TheWeeknd” Tesfaye.“Welcome to the next phase ofDawn FM — a purgatory otherworld where live performance, theater, and performance art collide for a night out at the club.”
Jennifer Salke, head of Amazon Studios, said,“Dawn FMis a masterful display oftheWeeknd’sartistic vision and creative genius.We are soproud to work with Abel and XO Records to collaborate across Amazon and share thisstunning,brilliant, andimmersivevisual experience with our global customers. With‘TheWeekndx The Dawn FM Experience,’ Prime Video and Amazon Music continue to be destinations where artists can present their most ambitious projects without limits or bounds.”
Music fromthe show will be available for fans to stream as an eight-track live EP exclusively on Amazon Music. Starting at 12 p.m. PT/ 3 p.m. ET on February 25,an exclusive merch capsule celebrating the special will also be available in theAmazon Music Artist Merch Shopand in the Amazon Music app to commemorate the musical event. This limited-edition collection will be available to U.S. customers atamazon/theweeknd.
Created by TheWeeknd, La Mar C. Taylor, and Micah Bickham, who also directed the special,TheWeekndx The Dawn FM Experiencewas produced byXO Records and Contrast Films withLa Mar C. Taylor, Jordy Wax, and Ed Walker serving as executive producers.
TheWeekndx The Dawn FM Experienceon Prime Video follows theWeeknd’s appearance in103.5 Dawn FM, a livestream experience which streamed exclusively on the Amazon Music channel on Twitch and in the Amazon Music app.
