Lil Nas X is dancing with the devil (both literally and figuratively) after the release of his fiery “Montero (Call Me By Your Name)” music video and limited edition “Satan Shoes.”
The hip-hop superstar who broke records with his country-infused hit “Old Town Road” is stirring controversy after promoting his new sneakers, a collaboration with MSCHF, which feature Satanic imagery, a Bible verse and a drop of real human blood.
The shoes were made using Nike Air Max 97s, but the sportswear giant has said they do not endorse them, filing a lawsuit against MSCHF for trademark infringement. Nike claims that the “unauthorized” sneaker has caused confusion amongst customers, many of whom believe that the company is promoting Satanism.
“Nike files this lawsuit to maintain control of its brand, to protect its intellectual property, and to clear the confusion and dilution in the marketplace by setting the record straight — Nike has not and does not approve or authorize MSCHF’s customized Satan Shoes,” the suit reads.
The red and black kicks include a pentagram, the “Devil’s Star,” and an inscription of “Luke 10:18,” the Bible passage that reads, “I saw Satan fall like lightning from heaven.” The air bubble at the sole of the shoe contains about two fluid ounces of red ink and a drop of human blood, supplied by people who work at MSCHF. The packaging includes drawings of the Devil walking up to Jesus. All 666 pairs of the rapper’s Satan Shoes, listed at $1,018, sold out in under a minute.
MSCHF x Lil Nas X "Satan Shoes"