Robin Lyon

As a visionary founder, serial entrepreneur, prolific content creator, and dedicated philanthropist, my career has been devoted to crafting and disseminating stories that resonate with and uplift the African American community. My passion for showcasing the rich tapestry of African American culture led me to establish Baller Alert in 2007, transforming it from a promising startup into a leading digital media powerhouse. Under my stewardship, Baller Alert has flourished, captivating a dedicated global audience with its dynamic entertainment content across social, digital platforms, and live events. Today, the brand is synonymous with cultural influence, achieving over 250 million weekly impressions and partnering with some of America's most prestigious companies to create impactful branded content.In 2020, I launched Baller Alert Films to further extend our narrative reach, producing stories that reflect the diverse interests and passions of our audience, now available on platforms l... [Details Intro]